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Feb 16
2010
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So guess what top entrepreneur I am referring to & the brand he created?
As put by Des Dearlove in Australian Business Solutions:
1. Never give in
2. Play the underdog
3. Keep it casual
4. Make work fun
5. Haggle - everything is negotiable
6. Stand for your brand
7. Smile for the cameras
8.Do not lead sheep, herd cats
9. Move fast
10. Never lose the common touch
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